Setting An International Precedent…
Our Vision:
Canada is uniquely positioned to set an international precedent around responsible cannabis tourism.
However, The Cannabis Act presents challenges for tourism and has placed limits on the development of cannabis being incorporated as part of Canada’s hospitality & tourism offerings.
“Cannabis tourism and hospitality provide opportunities for extending Canada’s legal cannabis market beyond simple production and retail sales.
The Cannabis Act focuses solely on the production of the cannabis supply/value chain. By failing to address public social consumption of cannabis, it limits economic opportunities. This impacts cannabis tourism businesses, citizens, and tourists alike.” - Anthony Carnevale, CCTA Vice President
Our Mission
“Our mission is to advocate for reasonable and responsible cannabis consumption regulations. Through this, we envision Canada emerging globally as a premier cannabis tourism destination. By aligning a broad range of industry stakeholders, the CCTA offers a diverse perspective on what a vibrant and viable cannabis tourism industry could and should look like... "
American Trends in Cannabis Tourism
Despite cannabis being federally illegal in the United States, cannabis tourism in the country has been valued at $17 billion (not including employment) (Forbes 2022). Tourists in the US spending money at dispensaries are estimated to have contributed an additional $12.6 billion to restaurants, hotels & attractions at the destination. Significantly, this is non-cannabis related spending. It is also estimated that up to $4.5 billion in legal cannabis sales were driven by tourists and that the typical cannabis tourist spends an estimated $300-$400 at dispensaries during their visit.
A Combined
and Inclusive
Effort.
At the CCTA, we pride ourselves on fostering an inclusive community for all Canadian cannabis tourism businesses, big and small. Our goal is to support and empower each member, providing a platform for collaboration, learning, and growth.
